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Seth Semilof
Co-Founder & COO

Seth Semilof

Seth Semilof co-founded Haute Living and, with business partner Kamal Hotchandani, launched Haute Time, the brands' luxury timepiece site, to educate buyers about the best watches in the world and to showcase the passion of collectors and the CEOs who lead the great maisons. His love of watches began early: a TAG Heuer at 13, an Omega at 16, and his first Rolex at 20. Through Haute Time he has been honored to visit the greatest watch manufactures in the world and meet the master watchmakers behind them. He has also personally featured private collections exclusive to Haute Time, taking readers inside the watch boxes of Kevin Hart, Carmelo Anthony, Tony Robbins and Swizz Beatz.

622 stories  ·  2011–2026  ·  page 1 of 37
Maisons covered Audemars Piguet (50) · Jaeger-LeCoultre (39) · Hublot (38) · Richard Mille (35) · Patek Philippe (35) · Rolex (30) · Ulysse Nardin (22) · Vacheron Constantin (22)
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Cartier Tank vs. Jaeger-LeCoultre Reverso: The Rectangular Icons, Head to Head
Technical

Cartier Tank vs. Jaeger-LeCoultre Reverso: The Rectangular Icons, Head to Head

The Cartier Tank (from the quartz Tank Must to the hand-wound gold Tank Louis Cartier) and the Jaeger-LeCoultre Reverso (hand-wound Calibre 822 throughout its Classic range) are the only two…
September 21, 2026
Fall Auction Preview: The Sales Collectors Are Circling This Season
News

Fall Auction Preview: The Sales Collectors Are Circling This Season

By Seth Semilof · September 20, 2026
What Is a Jumping-Hour Watch? 2026’s Comeback Complication, Explained
All Features

What Is a Jumping-Hour Watch? 2026’s Comeback Complication, Explained

By Seth Semilof · September 19, 2026
Every TAG Heuer Release of 2026 So Far: Monaco, Monza and a Movement Revolution
News

Every TAG Heuer Release of 2026 So Far: Monaco, Monza and a Movement Revolution

By Seth Semilof · September 18, 2026
The 5 Wildest Watch Dials of 2026, From Glass Octopus to Enamel Daytona
All Features

The 5 Wildest Watch Dials of 2026, From Glass Octopus to Enamel Daytona

By Seth Semilof · September 16, 2026
Girard-Perregaux Laureato vs. Vacheron Constantin Overseas: The Thinking Collector’s Integrated-Bracelet Debate
Technical

Girard-Perregaux Laureato vs. Vacheron Constantin Overseas: The Thinking Collector’s Integrated-Bracelet Debate

By Seth Semilof · September 15, 2026
The 5 Greatest Steel Sports Watches of All Time
All

The 5 Greatest Steel Sports Watches of All Time

By Seth Semilof · September 14, 2026
The Cartier Roadster Is Back: What to Know About the 2026 Revival
News

The Cartier Roadster Is Back: What to Know About the 2026 Revival

By Seth Semilof · September 12, 2026
3 More Watches From Geneva Watch Days 2026: URWERK, Bvlgari x Vianney Halter, and H. Moser
Geneva Watch Days 2026

3 More Watches From Geneva Watch Days 2026: URWERK, Bvlgari x Vianney Halter, and H. Moser

By Seth Semilof · September 10, 2026
The CHF 2,900 Watch Everyone Wants: M.A.D.Editions’ M.A.D.3 With Vincent Calabrese
Geneva Watch Days 2026

The CHF 2,900 Watch Everyone Wants: M.A.D.Editions’ M.A.D.3 With Vincent Calabrese

By Seth Semilof · September 9, 2026
Zenith’s Chronomaster Solo Sport Is the El Primero for People Who Don’t Need a Chronograph
Geneva Watch Days 2026

Zenith’s Chronomaster Solo Sport Is the El Primero for People Who Don’t Need a Chronograph

By Seth Semilof · September 9, 2026
Half of New Auction Bidders Are Digital Natives: Meet the New Collector Class
All Features

Half of New Auction Bidders Are Digital Natives: Meet the New Collector Class

By Seth Semilof · August 31, 2026
Vacheron Constantin’s Métiers d’Art Tribute to the Animal Kingdom Brings Six Crafts Watchmaking Has Never Seen
News

Vacheron Constantin’s Métiers d’Art Tribute to the Animal Kingdom Brings Six Crafts Watchmaking Has Never Seen

By Seth Semilof · August 28, 2026
5 Watches That Hold Their Value Best — and Why
All Features

5 Watches That Hold Their Value Best — and Why

By Seth Semilof · August 25, 2026
How to Buy the 2026 Anniversary Rolexes: Waitlists and What “Off-Catalog” Really Means
Technical

How to Buy the 2026 Anniversary Rolexes: Waitlists and What “Off-Catalog” Really Means

By Seth Semilof · August 24, 2026
The 5 Watch Complications Every Collector Should Understand
All Features

The 5 Watch Complications Every Collector Should Understand

By Seth Semilof · August 17, 2026
The Independents Had a Wild Summer: Armin Strom, Norqain, Doxa and More
News

The Independents Had a Wild Summer: Armin Strom, Norqain, Doxa and More

By Seth Semilof · August 15, 2026
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