Pushing the envelope is one of Hublot's mantras and their sapphire watches are perhaps the best illustration as to what that can lead to. In a relatively short period of time, Hublot has not only mastered the art of creating sapphire cased watches, but they have also taken them to the next level.

A month ahead of the finale of the UEFA Champions League, Hublot and soccer legend Pelé unveiled the new “Official Licensed Watch” of the tournament.

After four days of exciting golf in Augusta, Georgia, Hublot brand ambassador Patrick Reed secured the win on the final day of the tournament.

Baselworld 2018 was a blast, with strong new additions to the collections across all brands. While this is great news for the industry, and watch collectors and connoisseurs, it does make it quite difficult for us to pick out our favourites, but here it goes!

At this years Baselworld not only a new model was added to the “Manufacture Piece”-collection by Hublot, but also a whole new material which has never been used in watchmaking before. Sourced from the US military, it is a polymer matrix composite which is reinforced by a three-dimensional carbon fibre weave. The result is a very strong, very resistant, yet also very light material.

Luxury watchmaker Hublot launches a million-dollar Big Bang Tourbillon with a crocodile leather jacket, in a collaboration with Karmaloog.

Baselworld has started, and one brand that was bound to make a buzz is Hublot. Not only did they declare their love for football, by introducing the Big Bang Referee 2018 FIFA World Cup Russia™ smart watch for the upcoming FIFA World Cup in Russia, but also did they put together two amazing all-star teams coached by Diego Maradona and José Mourinho to compete in a friendly match during an exclusive event

Inside Haute Living's cover party with Hublot honoring The Assassination of Gianni Versace star, Édgar Ramírez at the Beverly Hills Waldorf Astoria.

The people at Hublot in general, and in their research & development department especially, love to strive for the impossible. With the Hublot Big Bang Unico Red Magic they add another impossible achievement to the books; the creation of vibrant red ceramic.

This month Baselworld will open its doors again, and it will be different from previous years. While the fair will not only be a few days shorter, it will also be smaller, as some brands have either moved to the SIHH or forgo the Swiss fairs at all in favour of more targeted, local events. The independents will, however, solidify their position further, and become a more prominent, and integrated part of Baselworld.

Hublot is a watch brand that is not afraid to push the boundaries of its field. Whether it is in terms of design, technology, or materials, Hublot has a passion for innovating, which means that it is not even uncommon for them to push the boundaries of all three with a single watch. They are also a brand that enjoys collaborations, not only because of the synergy that it generates but also because the input of others takes Hublot out of their own comfort zone.

A look inside the exclusive Haute Living cover dinner with Hublot, honoring world-renowned chef Nobu Matsuhisa during SOBEWFF 2018.

An inside look at the four-day Watches & Wonders event, which made its American debut for the first time ever, choosing Miami as its venue.

An arm injury was just the break internationally renowned pianist Lang Lang needed.

Luxury Swiss watch brand, Hublot, and 50-0 champion boxer Floyd “Money” Mayweather, launch two exquisite new Big Bang Unico TMT timepieceslaunched.

Swiss haute horologer, Hublot teamed up with baseball legend, Jose Bautista to create Classic Fusion Special Edition "Jose Bautista".