LVMH just announced the appointment of Frédéric Arnault as the new CEO of TAG Heuer, as well as Stéphane Bianchi As CEO of Watches & Jewelry Division.

Haute Time had the privilege of talking with David Hurley, Executive Vice-President of Watches of Switzerland, as he gives us a candid insight into some of his favorites among the recent introductions;

In light of the global COVID-19 outbreak, Watches of Switzerland Group has closed all retail stores, but has rolled out new online purchasing services.

The iconic Caldwell Factory in West Chelsea was transformed into a multi-room experiential hub featuring TAG Heuer Connected Watch

In light of the Geneva watch & car shows being canceled due to the Coronavirus spreading in Europe, Haute Time announces launches of U.S. luxury roadshows.

The 92nd edition of the Academy Awards was an exciting one. The Hollywood elite gathered at the Dolby Theatre in Los Angeles, California, as history was made. The winners might have surprised some people, but with a very strong line-up of contenders, it was sometimes also hard to predict who would win one of those coveted statues.

TAG Heuer is celebrating its 160 years of fine watchmaking history with the release of the new TAG Heuer Carrera Silver Limited Edition.

Often people use the beginning of a new year as the moment to start new habits. With many new years resolutions made, a lot of people want to adopt a healthier lifestyle and become more active. To offset the calorie-rich month of December, there are many sports to consider that will help you reach your goals. Especially watch enthusiasts might feel a bit naked to do so without a watch on the wrist. So while you make a positive lifestyle change, you can also use it as an excuse to pick up a watch specifically designed for the sport you practice and start 2020 with a new watch as aswell.

Tag Heuer held a VIP cocktail at its Miami Design District boutique to celebrate its new limited edition timepiece honoring Argentine racer Juan Manuel Fangio.

A relic from the mid 20th Century, the Panda dial has proved its staying power six decades later. Defined as a chronograph dial with a white background and black sub-dials (and nicknamed after the cute creature with that recognizable face), the Panda dial is as fresh looking today as it was when it first appeared. Case in point is this batch of contemporary luxury watches with Panda dials.

In 2016 TAG Heuer took the world by surprise with a brand new watch in the Carrera collection. Christened Carrera Calibre Heuer 02T, this watch combined a chronograph with a flying tourbillon. The goal of TAG Heuer was to make this watch a gateway for enthusiasts who wanted a more complicated watch, as the brand gave it a very competitive price tag.

2019 is a special year for quite a few brands, as it marks for them important events in their history. For some, it was the launch of an iconic model or important movement, while for others it was an event at which one of their watches became legendary. That makes it that these four brands have something to celebrate:

It may be hard to believe, but we’re more than halfway through the year. From Moonwatches to automatic chronographs, 2019 is a big year for milestone anniversaries in the watch world. Yet, rather than reissues and commemorative timepieces, we looked back at the last six months to see what new luxury watch models and collections top timepiece brands have unveiled this year.

TAG Heuer hosted a celebration in honor of its third limited-edition Monaco timepiece with celebrities like Patrick Dempsey and Olivia Culpo in attendance.

Haute Time caught up with Alec Monopoly at the brand's exclusive opening of its new boutique where the artist dished on his most memorable experiences, favorite timepiece and more.

As the engines roared last weekend in France, at the 24-hours of Le Mans, TAG Heuer took the stage to launch a very special version of the Monaco. This model rose to fame, not in the least because it was on the wrist of Steve McQueen in the 1971 cult-classic 'Le Mans'. At an exclusive event, TAG Heuer treated their guests at a screening of this movie, at the place where it was made. Among them was Steve McQueen's son Chad McQueen, but also brand ambassador Patrick Dempsey, Formula E champion Jean-Éric Vergne and Derek Bell, who not only won Le Mans five times but also drove one of the cars in the movie.