In 2005, Hublot intrepidly evolved its signature rubber-strap DNA by fusing it with unexpected materials like high-tech ceramic, carbon fiber, titanium, and 18k gold. This gamble was warmly received, birthing the visually unmistakable Big Bang collection, which also stands out through its industrial multi-layered sandwich case and signature bezel anchored by six H-shaped screws. Over the past two decades, the line has continually evolved to feature skeletonized dials, proprietary One-Click strap systems, and high-performance in-house Unico movements, taking on bold new forms that marry high-concept aesthetic daring with modern Swiss mechanical innovation.
Driven by the in-house HUB1280 column-wheel chronograph movement, the 43mm Hublot Big Bang Soft Touch and 44mm Hublot Big Bang Reloaded UEFA Champions League Titanium Ceramic timepieces embody Hublot's spirit of innovation.

Hublot Big Bang Soft Touch
Today, the maison debuted two new editions designed to deliver a memorable tactile experience.

Using a specialized overmoulding process, Hublot applied a textured rubber compound, comprising thousands of fine micro-elements, across the case, bezel, dial, and strap of two models clad in the brand’s classic ‘All Black’ and ‘All Red’ colorways.

Measuring 43mm wide and 13.2mm thick, the new Hublot Big Bang Soft Touch duo features 100m of water resistance and rhodium-plated satin-finished hands.

They are both powered by the automatic HUB1280 Unico Manufacture movement with a column-wheel chronograph and 72-hour power reserve. Both variants are secured to the wrist by velvety rubber straps with titanium deployant buckles and are priced at US$24,900 each.

Hublot Big Bang Reloaded UEFA Champions League Titanium Ceramic
Unveiled on August 27th, the 44mm Hublot Big Bang Reloaded UEFA Champions League Titanium Ceramic comprises a satin-finished and polished titanium case complemented by a polished titanium and blue ceramic bezel. Also powered by the HUB1280, it is embellished with the colors of the UEFA Champions League, which has been regarded as continental football’s premier tournament ever since it was founded as the “European Champion Clubs’ Cup” in 1955.

This celebration of footballing excellence continues across its stitched strap, which is printed with the competition’s star motif, while the Champions League’s logo emblazons the watch’s caseback, and the seconds hand features Hublot’s ‘H’ logo counterweight.

This 100-piece limited edition is priced at US$25,200 and available in Hublot boutiques worldwide and on Hublot.com.
Since becoming the official timekeeper of the Champions League 11 years ago, Hublot has also created special editions dedicated to the competition’s greats like José Mourinho, Kylian Mbappé and Radamel Falcao.
