Released today in Baselworld, Zenith debuted the new El Primero Espada timepiece and the Pilot Collection The El Primero Espada is a three hands watch with an Automatic High Frequency Caliber. The timepiece has a 40 mm case diameter, available in rose gold or stainless steel with 50 hours power reserve The new Pilot Collection is as the name was […]

1.  Tell us some of the most exciting developments at Zenith today? Since June 2009, ZENITH under the leadership of Jean-Frederic Dufour, President and CEO, has enjoyed a complete revamping of its creations. The international commercial success that we enjoyed since is definitely encouraging all our the future developments. During the Basel fair 2012, we will […]

  Zenith opened its new concept boutique on one of Geneva’s busiest streets, the rue du rhône, on Monday December 19th. Much more than a simple store, the Zenith boutique is a whole watchmaking world made draw in visitors to the Manufacture Zenith. the legendary firm that is still located in the exact spot where […]