What should have been the Olympic Summer games of 2020, was unfortunately delayed a year due to the Covid-19 pandemic. While it remains an edition unlike any other, Tokyo proves to be a gracious host to top-athletes from around the world that are going for gold. Another participant is Omega, acting as the official timekeeper for the 29th time. It started in Los Angeles in 1932, where Omega was the first watch brand responsible for the timekeeping of the entire event. While it was still mechanical stopwatches that determined the winner back then, strides were made to increase accuracy. In 1948 at the Olympic Games in London, Omega introduced the first photo-finish camera and a photoelectric cell that electronically stopped the time as soon as an athlete passed it.

While there are no global watch fairs this year, it is still traditionally the time for many brands to introduce their models. One of the brands that is not deviating from this is Omega, which delights us to a wide variety of new models, including many in the Seamaster collection.

As the official timekeeper of the America's Cup has Omega created a tradition of celebrating each edition of this prestigious ocean race with a special watch. The 36th America's Cup is, fortunately, no exception to this rule. With the Seamaster Diver 300M America's Cup Chronograph, the brand delivers a formidable watch that combines dynamic looks with technical innovations.

Covid-19 is still having a profound impact on the day to day life of many of us. Its impact is felt around the world, also in Switzerland, where many manufactures have carefully increased their operations again and among them Omega. We talk with them to find out how they are coping with this challenging situation, but also look further and discuss the importance of partnerships and what makes the brand so strong.

Haute Time had the privilege of talking with David Hurley, Executive Vice-President of Watches of Switzerland, as he gives us a candid insight into some of his favorites among the recent introductions;

Good design lasts forever. But great designs can lay the groundwork for a bevy of future reinterpretations—a handful of modifications here and there and you end up with a fresher take on the fundamentals.

When it comes to watches, we tend to focus on the movement and its complications. While this is indeed often the reason why we buy a particular watch, a good bracelet, when it is of course fitted with one, can also have a substantial impact on how we enjoy it in day to day life. It should not only firmly yet comfortably secure the watch on our wrist, but it should also match its style. Designing and creating such a bracelet is not an easy task, yet these four brands nailed it.

After the 2018 edition, the Swatch Group decided to leave Baselworld and launched this year a new format in which they introduced the novelties of Blancpain, Breguet, Omega, Harry Winston, Jaquet Droz and Glashütte Original. Under the name 'Time to Move' a carefully curated selection of the worldwide press, which included Haute Time, was invited to Switzerland to discover the new watches, with the exception of Glashütte Original, in the manufactures in which they where created. In an intimate setting, this allowed us to fully go into the details of each particular watch and discuss them with the people responsible for their creation. Among them where these four watches which we already crowned as our summer favourites;

Most of us have already enjoyed warm enough Spring weather to awaken that summer feeling that was slumbering there during winter. It brings the anticipation of spending days lakeside or on the beach, firing up the barbeque or dining al fresco at your favorite restaurant. These four watches will for sure help you to further get into the mood, as no summer outfit would be complete without them!

Twenty-five years ago Omega launched the Seamaster Diver 300M. It was part of a collection that was one of the pillars of Omega for decades, but this new watch was different. With its distinct bracelet design, wave dial and charismatic bezel it broke the mould and became an icon. For a diving watch that is quite something to accomplish, as in many cases their design is very traditional, often using one or more design elements of that other icon; the Rolex Submariner.

No excuses; A commitment to yourself is just as important as the ones you make to other people. The holidays are a great time to enjoy the company of friends and family and indulge in the good things of life, but now it is time to get back into the thick of things, and you can only excel in that when you are the best version of you that you can be. So don't meet those new years resolutions, but beat them. These four sports watches won't do it for you but can help you achieve the goals that you set for yourself.

For most watch collectors, a collection is not complete without at least one diving watch. And in the luxury watch space, there are a handful of brands known for making some of the best dive models out there.

When I started last year with 'Blue Dials of Baselworld' I did not expect it to become a reoccurring topic. Earlier this year at the SIHH, we already saw enough blue dials to warrant a similar article and this year at Baselworld....well, judge for yourself!

Omega is marking the 25th anniversary of the Seamaster Professional Diver 300M by releasing 14 new models of the classic timepiece, including one made with tantalum

The 'Seamaster Olympic Games Gold Collection' is designed to represent the gold, silver and bronze medals that winning athletes receive

When it comes to watch brands, few have such an impressive legacy as OMEGA. From the Moon watch to Bond watch, the brand has created many icons, yet was always driven by a sense of innovation that lasts to today. We spoke with Raynald Aeschlimann, who was appointed the brand’s CEO in 2016, about OMEGA’s legacy and future.