Hublot partners with MEIS and Spatial for a 90,000 spectator stadium in the metaverse ahead of the FIFA World Cup Qatar 2022.

Ulysse Nardin joins forces with Norwegian outdoor sportswear brand, Norrøna, to launch the new DIVER NORRØNA Arctic Night. 

The alliance between Panerai and Razer continues with the introduction of the Luminor Quaranta Razer Special Edition. 

This year, De Bethune celebrates two decades of execution of centuries-old know-how and a tireless search for innovation.

Hublot will be the official timekeeper of the FIFA World Cup for the fourth consecutive edition of the iconic global competition.

The highly-anticipated second installment of TAG Heuer's partnership with Nintendo has been unveiled in the form of two limited edition Formula 1 Mario Kart chronographs.

The latest Roger Dubuis and Pirelli creation is an example of versatile design crafted with horological excellence and hyper-tech materials.

The makers of the first watch worn on the moon look to the future with the new OMEGA Speedmaster X-33 Marstimer.

For the first time, the iconic Rolex Yacht-Master 42 is available in yellow gold. 

The Geneva-based jewellery design and gem-setting firm Salanitro SA announced today that Patek Philippe SA has acquired a stake in its capital.

IWC Schaffhausen's new Portofino Collection unveils the Portofino Automatic 34, 37 and 39 alongside supermodel and environmentalist, Gisele Bündchen, who serves as the luxury manufacturer’s first-ever Environmental and Community Project Advisor.

The Laureato 42mm Green perpetuates the timeless classic that is the Laureato Collection from Girard-Perregaux.

Hublot opens its third store in the state of Texas and its first in the booming city of Austin. 

The TAG Heuer Aquaracer Professional 300 is a fresh take on the luxury tool watch designed to go beyond the edge, any place, any time. 

The cosmopolitan Ref 5230 is getting a touch up from Patek Philippe by way of a platinum case, blue dial and navy blue calfskin strap. 

OMEGA opened the garden gate of Miami Design District's Jungle Plaza to share a special tribute of the brand's feminine side.