Last updated: October 1, 2026. Refreshed with current watches made in official partnership with automakers. Our original 2023 list of auto-inspired watches follows below.
With Monterey Car Week on the horizon, we’re taking a closer look at some of the best car watches ever; from Richard Mille to OMEGA.
In the world of horology, the fascination with automobiles has consistently fueled the creation of exceptional timepieces that capture the essence of speed, engineering prowess, and timeless design. The most collectible car watches today come from official partnerships, where the watchmaker works directly with the automaker or its racing team. Here are the current ones worth knowing, followed by our earlier list of auto-inspired classics.
Current car watches built with automakers
TAG Heuer Carrera Chronograph x Porsche 963
TAG Heuer and Porsche share the Carrera name and decades of racing history, and they launched an official collaboration in 2021. The Carrera Chronograph x Porsche 963 (ref. CBU2010.FT6267) takes its cues from Porsche’s 963 endurance hypercar: a 44 mm steel case, a skeleton dial echoing the car’s tubular chassis and a forged carbon bezel, limited to 963 pieces. Source: TAG Heuer, TAG Heuer Magazine.
Richard Mille RM 43-01 Tourbillon Split-Seconds Chronograph Ferrari
Richard Mille’s multi-year partnership with Ferrari produced this second watch in 2025. Its manual-winding calibre, developed with Audemars Piguet Le Locle from 514 components, pairs a tourbillon with a split-seconds chronograph. It comes in two versions of 75 pieces each: grade 5 titanium with a Carbon TPT caseband, and full Carbon TPT. Source: Richard Mille, Europa Star.
IWC Pilot’s Watch Chronograph 41 Mercedes-AMG PETRONAS Formula One Team
IWC has been Official Engineering Partner of the Mercedes-AMG PETRONAS F1 Team since 2013. Its latest team watch (ref. IW388121), unveiled in August 2026 for the Singapore Grand Prix, has a 41 mm grade 5 titanium case and a deep purple dial with the team’s signature green accents, a first color for IWC’s Pilot’s collection. Source: IWC press release, IWC partnerships.
Breitling Navitimer B01 Chronograph 43 Aston Martin Aramco
In February 2026, Breitling became Official Watch Partner of Aston Martin and the Aston Martin Aramco Formula One Team in a global, multi-year deal. Its first watch is the Navitimer B01 Chronograph 43 Aston Martin Aramco, which marks Breitling’s return to Formula One. Source: Aston Martin, Aston Martin F1 Team.
Jacob & Co. Bugatti Tourbillon
Bugatti’s watch partner Jacob & Co. created this piece in 2024 alongside the Bugatti Tourbillon hypercar. Its 52 x 44 mm case mirrors the car’s grille, side inlets and windows, and the movement combines a 30-second flying tourbillon with a V16 engine-block automaton cut from transparent sapphire. In 2025 the brands followed it with the Bugatti Tourbillon Baguette and a Bugatti Calandre table clock made with Lalique. Source: Bugatti Newsroom.
Roger Dubuis Excalibur Spider Revuelto Flyback Chronograph
Roger Dubuis has partnered with Lamborghini Squadra Corse since 2017. Inspired by the Lamborghini Revuelto, the Excalibur Spider Revuelto Flyback Chronograph (ref. DBEX1045) has a 45 mm case and the Poinçon de Genève–certified RD780 integrated chronograph calibre with a 72-hour power reserve. It is limited to 88 pieces. Source: Roger Dubuis, Roger Dubuis x Lamborghini Squadra Corse.
Looking for a Bentley watch?
Breitling made Bentley-branded watches for 19 years until the partnership ended in 2021. See our Bentley watch guide to Breitling for Bentley models for references, sourced prices and buying tips.
More auto-inspired watches from our 2023 list
This list was first published in August 2023, and references to “this year” mean 2023. Some partnerships have changed since then: Girard-Perregaux’s Aston Martin partnership ran from 2021 to 2025, and Aston Martin now works with Breitling (see above). Check current availability with each brand.
Photo Credit: Courtesy of Rolex
This year marks the 60th anniversary of the Rolex Cosmograph Daytona, a timepiece renowned for its iconic status in the world of motor racing. Earlier this year in Geneva, Rolex introduced the new-generation Oyster Perpetual Cosmograph Daytona, a refined evolution that upholds the model’s iconic design while introducing subtle enhancements across its range. The dial gains a renewed graphic equilibrium, while harmonious color combinations emphasize contrasts between the dial and counters. The Oyster case undergoes a redesign, with the lugs and case sides adorned by captivating light reflections. Equipped with the new caliber 4131, an update of caliber 4130, the timepiece boasts Rolex’s advancements, such as the Chronergy escapement and meticulous aesthetic detailing, like the intricately adorned bridges displaying Rolex Côtes de Genève.
TAG Heuer Monaco Racing Blue
Photo Credit: Courtesy of TAG Heuer
As legendary as the race it’s named after, the TAG Heuer Monaco collection has etched its name in history with the first square-cased, water-resistant chronograph. Launched in 1969, the Monaco became iconic for its association with Steve McQueen in the film “Le Mans.” With its bold design and racing heritage, the Monaco captures the spirit of speed with its square case and chronograph function. Embodying a spirit of defiance and coolness, the TAG Heuer Monaco exudes a distinctive aura through its captivating blue color scheme. This design harks back to the pioneering era of motor racing, when French drivers donned this shade to distinguish themselves on the track. The watch pays homage to that heritage, evoking the boldness and audacity of early racing days. Limited to a mere 1,000 pieces, this Monaco model stands as a testament to exclusivity and uniqueness, capturing the essence of both the past and the contemporary with an unmatched fierceness.
Richard Mille RM 11-03 McLaren
Photo Credit: Courtesy of Richard Mille
Richard Mille’s partnership with McLaren has resulted in breathtaking timepieces that reflect the cutting-edge technology of Formula 1 racing. Unveiled at the 2018 Geneva International Motor Show, the RM 11-03 Automatic Flyback Chronograph McLaren marks the remarkable collaboration between Richard Mille and McLaren Automotive. Crafted in tandem with McLaren Design Director Rob Melville, this timepiece represents the fusion of their shared passion for unique design, innovative materials, and modern craftsmanship. The case of the RM 11-03 McLaren showcases Carbon TPT® intricately woven with Orange Quartz TPT®, forming a resilient yet lightweight casing that pays homage to McLaren’s iconic hue. Titanium pushers, reminiscent of the McLaren 720S’s distinctive headlights, grace the Carbon TPT® case, while titanium inserts on the bezel draw inspiration from the McLaren F1’s air-intake snorkel. The intricate grade 5 titanium crown mirrors a lightweight McLaren wheel, and the rubber strap features the McLaren Speedmark logo, meticulously designed for this exclusive edition.
OMEGA Speedmaster Racing Co-Axial Chronograph
Photo Credit: Courtesy of OMEGA
The Speedmaster Racing Master Chronometer stands as a pinnacle of precision and style, boasting a 44.25 mm stainless steel case coupled with a black ceramic bezel ring featuring the iconic tachymeter scale in vivid orange wording and Liquidmetal™ numbers. The fusion of form and function continues with a micro-perforated black leather strap that reveals an interior crafted from vibrant orange rubber. Its matt black dial is adorned with a racing-style minute track that lends the watch its name, along with two subdials with blackened applied rings and a discreet 6 o’clock date window that seamlessly integrates into the dial’s hue. The hands display a striking blend of varnished orange and white, while the arrowhead indexes are meticulously crafted from 18K white gold and adorned with white Super-LumiNova for enhanced visibility. Powering this timepiece is the OMEGA Co-Axial Master Chronometer 9900 movement, certified by METAS to meet the industry’s highest standard of precision and performance.
IWC X Mercedes-AMG Petronas Pilot’s Watch Chronograph
Photo Credit: Courtesy of IWC
Since 2013, IWC Schaffhausen has solidified its role as the official engineering partner of the Mercedes-AMG Petronas Formula One™ Team. Now, making a significant stride in their collaboration, IWC introduces the Pilot’s Watch Chronograph 41 Edition “Mercedes-AMG Petronas Formula One™ Team,” their inaugural official team watch development. Crafted from grade 5 titanium, known for its strength-to-density ratio and employed in demanding automotive engineering contexts, this 41-millimeter Pilot’s Chronograph embodies both lightweight resilience and high performance. The watch’s black dial, adorned with luminescence in the team’s iconic green hue, harmonizes with the unique design, while the IWC-manufactured 69385 caliber, visible through a sapphire glass back, powers the chronograph with a bi-directional pawl winding system and a power reserve of 46 hours. Delivered with two interchangeable straps, this timepiece effortlessly combines functional prowess with distinctive aesthetics.
Girard-Perregaux Laureato 42mm Green Ceramic Aston Martin Edition
Photo Credit: Courtesy of Girard-Perregaux
Girard-Perregaux and Aston Martin unveiled the Laureato Green Ceramic Aston Martin Edition in March 2023, the first Laureato with a green ceramic case and bracelet, in a nod to Aston Martin’s racing green. It was offered in two sizes, 42mm and 38mm, limited to 388 and 188 pieces respectively, and reached Girard-Perregaux retailers from June 2023. Source: Aston Martin
