We’re officially calling it: the Rolex Day-Date 40mm in Everose Gold featuring the mint green dial is the watch of summer 2023.

Warner Bros. Consumer Products collaborated with the Swiss design studio, Kross Studio, to release a 10-piece collector set in celebration of the animated and live-action “Space Jam: A New Legacy” movie.

New Orleans Pelicans star Josh Hart's love for wine was sparked by LeBron James; but his continued appreciation is thanks to Wine Access.

Haute Time sits down with cover star and NBA player Kevin Love, who shares his passion for watches, personal collection and philanthropic mission.

Since the Miami HEAT earned the title of 2012 NBA Champions, we’ve given you the scoop on everything from where the players celebrated to what they were drinking, and every detail in between. And now, we’re showing you the White Hot Big Bang timepiece that Rick de la Croix, President of Hublot Latin America, presented […]

“You know, my dream has become a reality now, and it’s the best feeling I ever had.”- LeBron James After a tumultuous start and harsh criticism, the Miami HEAT has finally proven not only their collective talent as a team, but that they are in fact the best team in the NBA. And at last, […]

Audemars Piguet continues to break barriers through its award-winning sports ambassadors, and now the Swiss brand is celebrating its championship of Haute Timepiece Madness and the success of brand ambassador LeBron James as MVP. James, an Audemars Piguet brand ambassador for one year now, was named Most Valuable Player for the 2011-2012 season last weekend. […]

Most people wonder if brand ambassadors really wear their watch brands while at home. In an photo posted today on Instagram by Miami Heat superstar and ambassador to Audemars Piguet, Lebron James (@kingjames330), you see him horsing around with his kids and clearly supporting the brand, wearing an Audemars Piguet timepiece at home. Most celebrity ambassadors for watch brands […]