H.Moser & Cie. Enters Into The F1 Realm With Pierre Gasly

H.Moser & Cie. Enters Into The F1 Realm With Pierre Gasly

Adrienne Faurote
By Adrienne Faurote March 29, 2024

For the first time in H.Moser history, the brand is tapping a partner — and it’s not just any partner, it’s Formula 1 driver Pierre Gasly. This collaboration, following closely on the heels of H. Moser & Cie.’s partnership with Alpine Motorsports, not only strengthens the ties within the Alpine family but also signifies the first instance where the manufacturer has aligned with an individual, heralding a triumvirate of passion, precision, and progress.

H.Moser & Cie. Enters Into The F1 Realm With Pierre Gasly
Gasley in the Streamliner Flyback Chronograph Automatic Boutique Edition Watch / Photo Credit: Courtesy of H.Moser & Cie.

As Alpine Motorsports’ celebrated driver, Gasly brings more than just speed and agility to the racetrack; he embodies the very principles that drive H. Moser & Cie. in the horological arena. This collaboration is poised to redefine the future of luxury watchmaking, with Gasly’s passion and perfectionism fueling the journey.

Precision, innovation, and the spirit of competition are the cornerstones of both Formula 1 and haute horlogerie. For Pierre Gasly, every second on the track is a testament to these values, mirroring the meticulous craft and relentless innovation that define H. Moser & Cie.’s timepieces. This partnership celebrates the synergy between the high-octane world of Formula 1 racing and the meticulous art of watchmaking, highlighting the shared commitment to excellence that both Gasly and H. Moser & Cie. champion.

As a discerning collector of fine watches, Pierre Gasly’s affinity for H. Moser & Cie. transcends the mere appreciation of luxury timepieces, reflecting a deep respect for the craftsmanship and innovation inherent in every Moser creation. His keen eye for trends and profound understanding of watchmaking excellence make him an ideal ambassador for H. Moser & Cie., as he shares, “I truly appreciate all the work that lies behind each Moser creation, and I am delighted to be a part of their magnificent adventure as I share my passion for watchmaking with the whole world.”

H.Moser & Cie. Enters Into The F1 Realm With Pierre Gasly
H.Moser Streamliner Flyback Chronograph Automatic Boutique Edition Watch

This collaboration marks a momentous occasion for H. Moser & Cie., as it aligns with a figure who not only represents the brand’s core values but also resonates with a global audience of watch enthusiasts and motorsports fans alike. With Pierre Gasly at the helm, H. Moser & Cie. is set to navigate the future of haute horlogerie, steering towards new horizons and transcending traditional boundaries. As H.Moser & Cie. continues to redefine luxury watchmaking, its partnership with Pierre Gasly stands as a testament to the timeless allure of precision, passion, and excellence.