Watch brand Swiss Mountaineer dons Switzerland’s national flag on the dial of each timepiece. It claims it’s Swiss-made, but with its components made at a factory in Shenzhen, China and the company itself being owned by Hong Kong’s Golden Hawk, is it? Under Swiss rules, Golden Hawk can label its watches as Swiss-made so long […]

Swatch Group recently announced that it has purchased watch case manufacturer Simon Et Membrez for an undisclosed amount. Swatch will acquire 100 percent of the shares and a related 60 percent holding in Termiboites. Simon Et Membrez produces watch cases at top prices out of gold, platinum, titanium, palladium and steels. The company has a […]

Swatch has just unveiled their latest creation – a watch for the global Occupy protest movement. Displaying the word “occupy” on it during the companies news conference in Geneva on Thursday, Nick Hayek – chief executive officer of Swatch Group AG, and the rest of the Swiss company’s executive management board all wore the bright […]

The world’s largest watchmaker, Swatch said it expects growth to continue this year after a good start in January. The company, whose products range from high-end automatic watches like Breguet and Blancpain to the widely recognized plastic watches, is gaining from demand mainly among Asian consumers – along with a few other select Swiss watch […]

  High-end brands will be searching for alternative suppliers now that Swatch Group has decided to lower the watch part supplies to rival watchmakers. For decades Swatch has served as one of the main suppliers, providing as much as 80% of Swiss movements and their Nivarox arm, which dominated the market for oscillating parts and […]

Having the strongest month of turnover in December, The Swatch Group exceeded CHF 7 billion for the first time in the company’s history with group sales of watches and jewelry up 21.7%. The most significant growth came about in China The group’s watch and jewellery division recorded sales of CHF6.31 billion. In addition to its individual […]

  There is no doubt about it. Swatch  components are widely used, outside the brand itself. But that could change as soon as January 1st. The Swatch Group is considering cutting back their sales of the internal copoments to competitors to concentrate on making enough supplies for it’s own brands such as Longines, Omega, Tossot, Breguet […]

A collection of 4,363 Swatch watches from over the years sold in Hong Kong recently for $6,650,00. Swiss businessman Peter Blum and his wife Linda put together prototypes, hybrids and production variants never brought to market to create one one of the most complete collections of Swatch watches ever. This includes the rare first Swatch […]