Featuring supermodel Gisele Bündchen and French model Clément Chabernaud, the campaign celebrates the timepiece's unique duality.

Chanel is off to a strong start in 2026 as the Maison has just announced Grammy-nominated singer-songwriter Gracie Abrams as the newest muse.

The Chanel J12 Boat Race lit up the Thames with Cambridge victories, marking a stylish debut of Chanel’s timekeeping partnership.

In an unprecedented move, Chanel has become the Title Sponsor and official Timekeeping Partner for The Boat Race, The Chanel J12 Boat Race.

Major industry news this morning as Chanel has announced a strategic partnership with the high-end creative watchmaker MB&F.

In a modern move that pushes the boundaries of traditional watchmaking, Chanel introduces the Première Sound watch.

Chanel Fine Jewelry collections extend beyond beautiful pieces of jewelry; they serve as inspirations to Gabrielle “Coco” Chanel.

Chanel makes history as they open the first-ever standalone boutique in the US dedicated exclusively to Chanel Watches & Fine Jewelry.

To celebrate the reopening of its iconic Beverly Hills boutique, Chanel unveils a limited edition watch: the Monsieur, Beverly Hills Edition.

With the year almost entering its final month, 2022 is just around the corner. For Chanel, it is time to declare red as their signature color for the new year. They do so by launching three distinct Haute Horlogerie creations that bring the heritage of the Maison to life in bold colors while innovative materials and movements channel the future.

Two years after launching the J12 Caliber 12.1, Chanel debuted a new watch this fall—the J12 Caliber 12.2 Edition 1—in a very limited edition of 555 pieces.

Rolex and Patek Philippe are among five major luxury watch brands that have decided to leave Baselworld and begin a new fair with FHH.

While the efficacy of a tourbillon on timekeeping is contested, it doesn’t take away from the complexity and inherent beauty of the whirling mechanism. After all, it’s not the practicality of mechanical watches that captures our attention anymore—there are countless devices that can tell us the time—but rather the romance, whimsy, and audacity of it all. So what better way to revel in that romance by having an “open heart” with a tourbillon watch?

As the weather heats up and some of you get ready for summer plans at sea, here is a fleet of nautical inspired luxury watches to bring aboard. Whether you’re lounging comfortably on deck on diving in for a swim, these top timepieces are built to be both ultra stylish and water ready.

Twenty years ago the J12 was introduced by Chanel, and it proved to be a trailblazing concept, uniting a sense for timeless fashion with that of ceramic. The power of this creation is that it provides you with an upscale, modern and sportive look, without overdoing it in any of these departments. A J12 is always instantly recognizable, while its owners also enjoy the benefits of its ceramic case and bracelet, as it is very light, scratch resistant and heats up to body temperature fast.

Despite the scaled-down size of this year’s Baselworld, some watch brands unveiled a solid assortment of luxury women’s watches geared towards the growing female watch enthusiast crowd. From brand new models to updates to familiar favorites, here are our top picks for the best ladies’ watches from Baselworld 2019.