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A. Lange & Söhne Create One-Off for Ralph Lauren

Luxury watchmaker A. Lange & Söhne is helping the iconic designer Ralph Lauren celebrate his "Best of Show" automobile prize.

A. Lange & Söhne Create One-Off for Ralph Lauren

Luxury watchmaker A. Lange & Söhne is helping the iconic designer Ralph Lauren celebrate his “Best of Show” automobile prize. Lauren was awarded the prize in Como, where Lange CEO Wilhelm Schmid also awarded him a special model of the LANGE 1 TIME ZONE crafted exclusively to celebrate the designer’s award-winning Bugatti 57 SC Atlantic Coupé (which featured a coachwork from Jean Bugatti built in 1938).

The Haute Minute

Luxury watchmaker A. Lange & Söhne is helping the iconic designer Ralph Lauren celebrate his "Best of Show" automobile prize.

The watch was presented to Lauren at a gala dinner at Villa d’Este, the venue of the Concorso d’Eleganza (one of the most exclusive events dedicated to historic automobiles and concept cars). The LANGE 1 TIME ZONE is a fitting prize for the jet-setting Lauren, with two time zones representing the art of travelling in style. The caseback of the white-gold watch displays the hand-engraved coat of arms of the Concorso d’Eleganza, while Como represents Central European Time on the rotatable city ring.

This is the second year A. Lange & Söhne has been a sponsor of the “Festival of Beauty” which takes place on the shoreline of Lake Como.

Adrienne Faurote
Adrienne Faurote
Editor in Chief · Haute Time
As a former New Yorker, now a “Miamian,” Adrienne Faurote joined Haute Living in August of 2021. She currently serves as the Haute Media Group Editor-in-Chief, overseeing all editorial platforms within the Haute Media Group while also maintaining her role as Fashion, Jewelry & Watch Director. Prior to her position at Haute Living, Faurote was the Market Editor at Marie Claire Magazine US, amassing over ten years in the industry, becoming an authoritative voice in all things fashion, jewelry, and watches.
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