Creating an entirely new collection is always one of the most challenging aspects of being a watch manufacture. To be successful, it needs to be in touch with what clients want right now. However, watch manufactures also have a legacy to think of, which in the case of Vacheron Constantin goes back to 1755. At its best, the new design should be a bit ahead of the curve, giving clients what they have been wanting without knowing it themselves. With the Égérie is Vacheron Constantin is hoping to achieve just that, and they might have a very good chance actually to do so.

In recent years it has become quite a thing for brands to launch a limited edition for a particular geographical region. In many ways, this is a smart strategy. It allows the brand to cater to local tastes, offer its clients and dealers there something exceptional and limited and therefore enable it to strengthen the brands present there. Both Jaeger-LeCoultre and Greubel Forsey have aimed at North America, each with a limited edition in which the color blue plays an important role.

Creating an icon is the dream and hope of every brand, yet only a few can turn this into a reality. When A.lange & Söhne was relaunched in 1994, they did so immediately with the Lange 1. It was not only the asymmetrical dial design that accomplished this but also the outsize date. This complication would become a hallmark feature on many A.lange & Söhnes, but it would also be the inspiration for another icon: the Zeitwerk, which the brand launched in 2009.

As so many other industries do, does also the watch industry have trends. In terms of colors black, silver and white rule supreme, with a strong position for blue as well. Green, however, is definitely up and coming, taking a more prominent place among the collections of a wide variety of brands. It might be the color, but this almost always results in very charismatic creations of which these four will make quite a few people also green with envy if you are wearing one!

The end of February is always a minor event in the world of watch connoisseurs. The shortest month of the year prompts additional work for those with a watch collection, dates have to be forwarded to be ready for March, but not everybody will have the same amount of work on its hands.