Last night commenced the 40th anniversary celebration of Audemars Piguet’s iconic timepiece Royal Oak. To pay homage to the world’s first ever luxury sports timepiece, the Swiss Manufacturer curated a special exhibition. This showcase kicked off with an exclusive black tie soiree last night and is now open to the public for four days only; […]

I was very excited to see Bobby Yampolsky and his team in the Ulysse Nardin Chairman Phone Booth during Basel World. For the past three years they have been investing a lot of time and money into launching one of the most sophisticated and truly fine timepiece phones on the market. Well, hard work pays off. […]

My next meeting at Basel World was with DeLaneau, a very interesting watch company that has stores in Moscow, London (inside Harrods) and New York City on Madison Avenue. These watches are considered a work of art. Each watch is hand painted by artists in their studio in Geneva and they take a lot of […]

I was very excited to meet Franc Vila for the first time. I am a huge fan of the watch brand and an owner of the Franc Vila Cobra myself. He immediately realized that I was a client and fan interviewing him to understand his vision and where he planned to take the company in […]

My last meeting of the day was by far the coolest. It was with Buben & Zörweg and I must say, WOW. For anyone that owns watches, you know you need a good place to store them. Harald Buben, part owner/partner of Buben & Zörweg, took me around his showroom at Basel World and showed […]

My next meeting on Sunday was with one of the biggest rock stars of Basel World, Vincent Perriard, the creator of the HYT Watch. His first launch is the H1 Hydro Mechanical Watch. On the website, they describe the piece as an encounter between Fine Watchmaking and fluid mechanics. Basically, the watch performs and works on […]

My last appointment on Saturday was with legendary Fawz Gruosi of de Grisogono. It was a pleasure to meet him personally. He is a legend in the diamond/jewelry business and in showcasing some of the most expensive pieces in the world. He has a beautiful store on Madison Avenue in New York City. The purpose […]

My next stop of the day was to check out the Louis Vuitton pieces.  They had a cool concept with a Louis Vuitton boat in front of Three Kings Hotel in Basel where it picked up their invited guests in a Mercedes Benz and drove them to the hotel where everyone needed a special invitation […]

My next meeting after Urwerk was with Christophe Claret. Wow, is all I can say! He gave me a first look at his watch that is a huge talk of Basel, the Christophe Claret X-TREM-1. The watch is next level and he is pushing complete boundaries with this creation. The watch is a flying tourbillon […]

My next meeting after Zenith was with the creator of Urwerk watch, Martin Frei. He builds watches that are next level and range from $95 to 110K Swiss Francs, along with a special tourbillon pocket piece that is over $350k Swiss Francs. Only eight of these were made and all are sold out. The UR-1001 […]