Bradley Cooper Takes Center Stage As IWC’s New Ambassador At 150th Birthday Extravaganza

IWC celebrated its 150th jubilee by welcoming actor Bradley Copper as a brand ambassador and unveiling a limited collection of 27 timepieces.

By Adrienne Faurote

IWC Schaffhausen’s Lewis Hamilton Wins World Champhionship

Lewis Hamilton clinches second World Champhionship, but IWC Schaffhausen makes it a historic one-two in 2014....

IWC Schaffhausen Celebrates Father-Son Bond with Special Edition Pilot’s Watches

The bond between a father and a son is one unbroken for a lifetime. IWC Schaffhausen celebrates this special familial tie with two watches designed to become heirlooms passed from one generation of men to the next. The Big Pilot’s Watch and the Pilot’s Watch Mark XVI symbolize the patrimonial relationship, where fathers and sons […]