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Watch Brands With The Highest And Lowest ‘Digital IQ’
One of the conclusions of the report is that large, well-funded companies that already have strong brand recognition are doing much better than smaller brands. That advantage is reinforced among luxury holding companies, which again benefit from having big pockets
Movado To Be Ferrari’s New Watch Collection Partner
Italian automaker Ferrari has dabbled in the manufacturing of elegant, high-quality timepieces for years. However, the luxury automotive brand has had a shaky relationship with many manufacturers.
The Sun Never Sets: Movado Datron Watch
When Movado purchased the rights to the “Museum Dial” clock designed by Nathan George Horwitt in 1947, it changed the face of the brand forever (no pun intended).
