Breaking News: Jean-Claude Biver takes over TAG Heuer

Breaking News: Jean-Claude Biver takes over TAG Heuer

Adrienne Faurote
By Adrienne Faurote January 12, 2015

JCB

According to insider information, Jean-Claude Biver will be taking over as interim CEO of Tag Heuer, in place of Stéphane Linder.

Last month, Haute Time sat down with Jean-Claude Biver, following his appointment as LVMH Moët Hennessy Louis Vuitton Head of Watches, to talk about his vision for the group.  During the interview [Full transcript], Biver hinted at the way he would preside over the brands of LVMH, but made no mention of TAG Heuer being out of position.

“We have three brands that are well-positioned in the market and that have their own DNA—there is no overlapping. We have three brands with good management and so my duty is to try to coordinate all of this. I am not the musician who is going to play music in each of the three brands. I want to conduct the musicians of the three brands.”

It seems Biver thought some the band was out of tune.