Watches Of Switzerland Soho Boutique Debuts Geneva Watch Fair Timepieces

Watches Of Switzerland Soho Boutique Debuts Geneva Watch Fair Timepieces

Paige Mastrandea
By Paige Mastrandea September 17, 2020

Watches Of Switzerland_11 Exterior widePhoto Credit: Watches of Switzerland

While we may not be able to physically travel to Geneva this year, Watches of Switzerland is bringing the acclaimed Watch Fair to us by exhibiting select timepieces from top brands for the first time in the U.S. These novelties will be on display at the boutique for in-person shopping and store visits at the Soho Boutique, featuring brands like Breitling, Ulysse Nardin, Girard-Perregaux, Bulgari, H. Moser and MB&F. The Geneva Watch Days Exhibit at Watches of Switzerland Soho will be on display from September 16-19, 2020, open from 11 a.m. to 7 p.m.

The exhibit is an exciting addition to the already impressive boutique in the heart of the Soho neighborhood, which reopened its doors to customers just a few months prior after the world shut down in March due to the pandemic. Just this week, its other New York boutique, Watches of Switzerland Hudson Yards, reopened once again, inviting customers back with a safe and socially-distant shopping experience. Both stores can be visited during normal store hours or by appointment for a more privatized experience, as well as virtually.

Included in the exhibition is:

Breitling:

Endurance Pro Collection

Ulysse Nardin

Blast

Girard-Perregaux 

Free Bridge Infinity

Vintage 1945 Infinity

1966 30mm Infinity (Women’s)

Bulgari 

Aluminum (white dial, black dial and chronograph)

H. Moser 

Streamliner Centre Seconds Matrix Green

Pioneer Centre Seconds Swiss Mad REd

Venturer Vantablack Diamonds

MB&F

Tripod table clock in green

For more information, please visit the Watches of Switzerland website