Luxury watchmakers Breguet have unveiled a stunning new boutique at the Langham Hotel in Shanghai. The company’s 33rd boutique in the world, it is their largest boutique to date, covering 598 square meters to bring the elegance and refinement of the Breguet to China.
Housed in a glass-façade building of contemporary design, the boutique covers three levels. There, visitors have the opportunity to discover the Manufacture’s collections with exclusive videos providing a peek into the production of the brand’s luxury watches production, capturing Swiss watchmaking tradition. A museum tracing the history of the brand is housed on the top floor, with several antique watches on hand to immerse visitors in the brand’s story.
Just like their timepieces, the new boutique is a blend of art, history, tradition and technical innovation.
The new Breguet boutique is located at the Langham Hotel, No. 168 Tai Cang Road, Lu Wan District, Shanghai, China. For more information, please visit the Breguet website. Photos courtesy Breguet.