Exclusive photos from the Audemars Piguet green room at the Tony Awards...

Luxury watchmaker Audemars Piguet has once again teamed up with Tony Awards nominees to support Broadway Cares/Equity Fights AIDS. The Swiss manufacture teamed up with the Tonys, which recognize achievement in live Broadway theatre, on a commemorative clock which will be auctioned to benefit Broadway Cares/Equity Fights AIDS, the nation’s leading industry based HIV/AIDS fundraising […]

Today’s Haute Time Watch of the Day is The Openworked Extra-Thin Tourbillon by Audemars Piguet. The Openworked Extra-Thin Tourbillon is part of the Royal Oak Collection by Audemars Piguet and features a Calibre 2924 Openworked Manufacture, hand-wound, tourbillon movement housed in a 41 mm 950 platinum case. The beautiful, openworked, slate grey dial features white gold applied hour-markers and Royal Oak hands with luminescent […]

Audemars Piguet Boutique has just debuted a new look for their Bal Harbour Shops boutique with innovative details capturing the 138-year old watchmaker’s principal values. Located on the first floor next to the Chanel boutique, Audemars Piguet displays wood and metallic landscapes evoking the Vallée de Joux region in Switzerland, which is the birthplace of […]

Luxury watchmaker Audemars Piguet has unveiled the third in a series of interviews with brand ambassadors. After career retrospectives of tennis superstar Novak Djokovic and F1 legend Michael Schumacher, the manufacture have shared a new video dedicated to the man widely considered to be the world’s best soccer player, Leo Messi. At the age of […]

If you’re planning to pull on one of those uncomely wetsuits and don a scuba mask this summer, you should at least make sure you’re wearing an attractive watch. And a great dive watch not only serves a style function, it is essential equipment for divers who want to survive their plunge in the ocean. […]

Last week luxury watchmaker Audemars Piguet teamed up with Sotheby’s to auction off a rare timepiece in support of charity. The Platinum Royal Oak Chronograph Leo Messi N°10, bearing the famous footballer and Audemars Piguet ambassador’s number 10, was auctioned off as part of Sotheby’s Important Watches Auction on May 11 in Geneva. The entire […]

New England Patriots quarterback Tom Brady was recently spotted out on the town wearing an Audemars Piguet Royal Oak Gold. The football superstar, who was fresh off his appearance at the Met Gala alongside supermodel wife Gisele Bundchen, looked perfectly put-together with this timepiece on his wrist. And it looks like Audemars Piguet thinks so […]

This month luxury watchmaker Audemars Piguet will make its first appearance as the new Associate Partner of the prestigious Art Basel fair. The manufacture will make their debut at Art Basel in Hong Kong (which runs from May 23-26) with a dedicated space within the show’s exclusive Collectors Lounge. Audemars Piguet will also appear at […]

Audemars Piguet have joined a growing number of prestige watch brands with boutiques in Bal Harbour. This month the Swiss manufacture will open a new boutique at the prestigious Bal Harbour Shops in the South Florida city. The company are touting the 990sf boutique, which will be located next to Chanel, as a revolutionary new […]

As part of their “Pride limited editions” collection, Audemars Piguet have unveiled a tribute to Thailand with the Royal Oak Offshore Pride of Siam. This timepiece pays homage to the country’s national symbol, the Royal White Elephant (which appears on Thailand’s national flag). Only 100 pieces of this limited edition will be produced. This watch features a sporty […]

Frank Lampard, the midfielder for the icnonic Chelsea Football Club in England, was spotted wearing the Juan Pablo Montoya-designed Audemars Piguet Royal Oak Offshore. Audemars Piguet created limited titanium and gold editions for Montoya, a racecar driver, nearly a decade ago and in the year’s since it has become one of the most collectible timepieces.

Audemars Piguet have announced the appointment of Xavier Nolot as CEO of Audemars Piguet North America Inc. In this position Nolot will be responsible for all financial, operational, sales, and marketing functions for the brand throughout North America. Nolot will also advise the Swiss manufacture in its development of the South American market. Nolot joined Audemars Piguet in […]

Luxury watchmakers Audemars Piguet have announced three new ambassadors. PGA golfers Louis Oosthuizen, Keegan Bradley and Bud Cauley have joined the Audemars Piguet Golf Ambassador Team, representing the Swiss manufacture’s commitment to the game. South Africa’s Louis Oosthuizen currently stands at number 6 in the world. Oosthuizen catapulted onto the world stage in 2010 by winning the Open Championship (his first […]

For Alex Castro, time is in his blood. Castro, the son of Chong Hing Jewelers owner Mr. Ron Lee, works as the VP of Sales at Chong Hing in LA. With access to the newest styles and the most iconic timepieces, Castro has a unique view of the industry. Today, Haute Time is bringing you his top […]

Today is Throwback Thursday – a look back at some of the most iconic and influential timepieces that have hit the watch market in years past. Haute Time aims to invoke some fond watch memories for our readers and at the same time recognize the brands who have revolutionized watchmaking. The 1972 Royal Oak A-series […]