To celebrate the 20th anniversary of the Tambour watch, Louis Vuitton has unveiled a limited edition timepiece: the Tambour Twenty.

La Fabrique du Temps, or "the time factory" in English, is one of the most coveted places in the watch industry. Here, Louis Vuitton creates its mechanical marvels like the Tambour Moon Mysterieuse Tourbillon Volant. This watch is quite a feat, not only in a technical sense but also in terms of design, as it is a Louis Vuitton, after all. The distinct case of the Tambour is sculpted from platinum and given a polished finish. With a diameter of 45mm, is the watch relatively large. However, the short lugs and supple alligator strap ensure great wearing comfort, even on smaller wrists.

It was an exciting time in Geneva last night, as the winners of this year's Grand Prix d'Horlogerie de Genève (GPHG) were announced. In a spectacular show, the entire watch world held its breath as it became clear which watches and brands would go home with a prize.

Summer is, for most people, a time to relax and unwind. It is all about exploring new places or rediscovering familiar ones, enjoying nice weather, good food and drinks, but most of all the company of family and friends. In terms of watches, something in stainless steel, ceramic, or carbon fiber seems to be the most obvious. These robust materials are a perfect match with the activities that are for many also part of summer. However, one material that embodies the soul of summer is gold, particularly the pink and red hues of this precious metal. When hit with a ray of sunlight, their rich colors bring you instant summer vibes, like the following four watches.

In the previous eight editions of Only Watch, a total of 70 million euros was raised to support the fight against Duchenne Muscular Dystrophy. This plays a vital role in finding a cure for this terrible disease. For watch brands, it is an opportunity to do good and showcase their abilities. This works two ways, as it results in truly unique watches that are so tempting that they will only raise more money for the cause. Yesterday we showed you already some of our favorites, and today we do that again, as also the following ones are too good to pass up:

For decades, sapphire crystal was mainly used to cover the front, and in many cases also the back, of watches. Its high scratch resistance made it the perfect material for that. While not too difficult to process into small discs to protect the dial, crafting an entire watch case and more out of it, it an entirely different ball game. There the advantages that the material offers become a challenge. However, this hasn't stopped a few brands from going for full transparency and create breathtaking sapphire sensations.

Louis Vuitton is known as a brand that doesn't accept any compromises. This is what made it propel itself to the top of the luxury world, becoming the benchmark to which all others are measured. The brand has the same dedication in its timepiece collection. Here timeless style and refined movements go hand in hand with wearing comfort and user-friendliness. The Tambour Curve GMT Flying Tourbillon is the perfect example of this, by housing within the smooth lines of the iconic Tambour model, a most exquisite movement.

Despite the pandemic, many brands did not hold back when it came to releasing new models. What usually would be launched at one of the fairs or during a special event was now presented by Zoom- and Skype-meetings. Fortunately, this doesn't make the watches any less impressive, as the following five prove;

In its quest for excellence, Louis Vuitton loves to blend old-school craftsmanship with forward-thinking. This becomes especially evident in their Haute Horlogerie models like the Tambour Curve Flying Tourbillon, which was introduced earlier this year. The watch seamlessly continues the legacy of Louis Vuitton's emblematic watch, yet is not shy of pushing the envelope with both its futuristic design, as well as with its superb movement.

In the previous article, it already became clear that the Tambour was off to a brilliant start. It quickly turned into a design icon within the collections of Louis Vuitton and showed its versatility. This became even more evident in the years to follow, as the watch was fitted with impressive complications and innovative technology.

The Tambour was introduced only 18 short years ago, in 2002, yet its impact has been profound. For Louis Vuitton, it was the watch that put them firmly on the map as being a watchmaking 'maison.' The way that the Tambour did this is almost unprecedented, as the model proved to be one of the most versatile designs in the history of watchmaking. It could just as easily be turned into a display of technical excellence, featuring complex mechanical movements, as housing the latest technology as a state-of-the-art smartwatch.

The watch collection of Louis Vuitton has always been carefully curated to ensure that it truly represents the DNA of the brand. This has always been a mix of traditional craftsmanship combined with forward-thinking design. Louis Vuitton started this tradition with its very first watch-collection, back in the 1980's, which was designed by the famous Italian architect Gae Aulenti. She not only created watches on occasion but was also responsible for transforming Musée d'Orsay in Paris from a train station into one of the most renowned art museums in the world.

Louis Vuitton has always been a brand that marches to its own beat. This is especially true for their watch collection. You can never confuse one of their creations for anything else but a Louis Vuitton. They are not only highly original in terms of design, but also know how to capture the essence of the brand down to the last detail. This is also the case with the two chronographs that join the Tambour-collection, one of the signature designs of the brand.

Adding 4 new timepieces to its Tambour collection of watches, Louis Vuitton has done it again with its latest release, featuring the House’s signature look.

The case and plate of new Louis Vuitton Tambour Moon are entirely encrusted in diamonds – a first for a timepiece with the coveted Poinçon de Genève seal.

We rounded up this year's best tourbillons for women, with unique pieces from Chanel, de Grisogono, Louis Vuitton, Richard Mille and Ulysse Nardin...