The Absolute Best Watches Seen At The 2024 Oscars

From Roger Federer sporting the Rolex Daytona 'Le Mans' to Jacob & Co. making a statement, these are the best watches at the 2024 Oscars.

By Adrienne Faurote

These Are The All-Time Best Rolex Watches Roger Federer Has Been Spotted Wearing

A look at some of the best Rolex watches that have been spotted on Roger Federer in honor of the 2023 The Championships, Wimbledon.

Alexander Zverev’s 2022 Goal: Global Domination

ATP World ranked No. Alexander Zverev has big plans for 2022. He's now an Olympic gold medal holder, after all, so the sky (Dweller) is the limit.

US Open Tennis Championships: Why Stan Wawrinka Wears Pink and a Look at What Other Top-Paid Tennis Stars are Wearing

By Roberta Naas While Stan Wawrinka stands out on the court at the US Open Tennis Championships, one alluring reason may be his hot pink watch strap -- on an Audemars Piguet Royal Oak Offshore watch. However, many other top tennis stars are watch brand ambassadors, here we bring you a look at

Rolex Joins Brand Ambassador Roger Federer at Wimbledon

In honor of tennis' most iconic tournament, Rolex has turned its Facebook page into a hub for all things Wimbledon...

Rolex Announce New Partnership With ATP World Tour

Luxury watchmakers Rolex have just announced a new partnership as an Official Gold Partner of the Association of Tennis Professionals (ATP) World Tour. On January 1, 2013, the Swiss manufacture was named the Official Timekeeper of the ATP World Tour as part of what will reportedly be a long-term partnership. The deal also includes an extension of Rolex’s sponsorship […]

Audemars Piguet Ambassador Rory McIlroy Wins the PGA Championship

Audemars Piguet scored a hole-in-one with its choice of Rory McIlroy as brand ambassador. The Northern Irish golf phenom soared to victory to win his second major at the PGA championship in Kiawah Island, South Carolina, coming in at 13 under par. Immediately after winning McIlroy sported his Royal Oak Offshore Chronograph as he posed […]

Roger Federer Endorses Rolex for $15 Million

Roger Federer and Rolex have just inked a deal to continue playing doubles together, this time to the tune of $15 million for Federer. Federer has been photographed wearing the Rolex Datejust and Sky-Dweller, and less than a minute and a half after winning Wimbledon he was sporting the rose gold Rolex President. The image […]

Luxury Timepieces Find a Home on the Courts

The Australian Open final not only announced a winner of the game but also announced one in the world of luxury timepieces. More and more players have started endorsing watches and they gaining worldwide market exposure in the course, manufacturers are starting to pursue the results of big events with as much fascination as clothing […]