Couture timekeeping: Dior heeds the principles of haute couture

When so-called Fashion watches were introduced in the 1980s, they were cheap and flashy, with quartz movements and producers that churned them out according to license agreements with various fashion brands. When the renaissance in mechanical watchmaking took hold in the 1990s, however, quartz watches were relegated to the background, high-quality finishing began to take […]

By Adrienne Faurote