On Monday, September 10, luxury Swiss watchmaker Jaeger-LeCoultre unveiled its new collection called “Rendez-Vous”, and stunning German actress and model Diane Kruger, star of films such as “Inglorious Basterds” and “Troy”, will be featured in the campaign for the feminine timepieces.
Both Kruger’s fashion-forward image and her personality will both be highlighted in the Jaeger-LeCoultre campaign. The brand’s website explained the concept.
“Admirably reflecting its ambassadress Diane Kruger, the Rendez-Vous line embodies a free-spirited and spontaneous personality that constantly reinvents itself in order to spring new surprises.”
The Rendez-Vous collection is inspired by classic Art-Deco odes to feminine beauty, and two versions of the watch will be available. Both 29 mm and 34 mm diameter versions will feature pink gold or steel highlighted with manually finished flourishes. Rendez-Vous watches will also boast of mechanical automatic movements.
Jaeger-LeCoultre is based in Le Sentier, Switzerland and was founded in 1833 and is renowned for its uniquely beautiful watches and clocks. Jaeger-LeCoultre is also the manufacturer of the astounding Atmos clocks which run without human intervention for several years at a time.
Source courtesy Jaeger-LeCoultre press release, available upon request. Photo courtesy Jaeger-LeCoultre website.