This month, Haute Time will feature 24 gift ideas leading up to this year’s winter holidays. Inspired by the watchmaking industry, these gifts will be dedicated to collectors of all things hand-crafted. Join us every morning on Haute Time to discover a new idea for that special someone this winter.
Winter is coming! And in Switzerland, that means the skiing season isn’t far behind. This year, TAG Heuer has you covered with a pair of skis developed by Stöckli. The Swiss watch brand has reached out to its compatriot, who has been manufacturing skis in Switzerland for 80 years, to create a special edition offering excellent sporting performance, with a unique, original and distinctive design dedicated to the watch brand and its ‘Don’t Crack Under The Pressure’ campaign.
Manufactured in Switzerland by Stöckli, these these Laser SC skis are outstandingly versatile in all types of snow. Featuring elegant aluminium inserts and metal-coated tails, the skis are all finished hand in the Stöckli manufacture.
An Ambassador for Swiss heritage worldwide, TAG Heuer says the collaboration “champion Swiss values, including our love of the mountains,” and showcases the brand’s potential for innovation and creativity.
TAG Heuer has been involved in the world of skiing since the beginning of the 1980s, and has long acted as Official Timekeeper at the Skiing World Cup. But this is the first time the brand has worked with another brand on a pair of skis.
This pair of TAG Heuer special edition skis by Stökli are available in over 30 TAG Heuer stores worldwide, and are priced at CHF 1,349.